Marketing blog for Tourism

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strategy | tourism | hospitality |

Upselling techniques for boutique hotels

Upselling is a well known technique in hospitality, which boutique hotels can take great advantage from thanks to their...
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Tourism, Marketing Online

Marketing and Sales Alignment: have you an Smarketing team?

They say unity makes strength. Apply the Smarketing philosophy in your hotel and start a new era of success for your...
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Video Marketing, Tourism

The importance of shopping tourism for destinations and...

Shopping tourism can provide new sales opportunities for your hotel. Discover how it works and how you can start...
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Online Strategy, Tourism

Web Push notifications: how to use it for tourism?

Do you know the advantages Web Push notifications? And can you tell the difference between Web Push and In-Browser...
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Marketing Online, CRM

From DPD to GDPR. The new EU General Data Protection...

A new horizon of changes and obligations opens with the new EU General Data Protection Regulation or GDPR that you must...
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Strategy, Tourism

The GDPR for Hotels. Getting ready with the key questions.

The way hotels obtain and treat personal data is about to change. We shed light on what is coming and why the GDPR is...
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Online Strategy, Tourism

The benefits of going online for ferry companies

Do you know the benefits of a website? In the competitive sector of the ferry service in the Mediterranean, taking the...
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Online Strategy, Tourism

Digital transformation in the ferry service sector

Consumer buying process evolves continuously. That is why, in order to be more profitable, we must keep abreast of the...
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